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Posts tagged ‘buffer’

#SummifyTip: Modifying Summary Sources and Saying “Thanks”

Every story that arrives in your summary comes from your social networks, shared by a human much like yourself. Summify assumes that popular stories being shared by those you follow, are likely to be of interest to you, but that’s not always the case. Just like humans, algorithms aren’t perfect. The solution: tweak your sources and spread content you love.
 

Filter out contributors you don’t enjoy

There are two options here. We recommend trying the first, before making any permanent changes to who you follow on Twitter.

1) Filter domains or human contributors from appearing in future summaries. No change is permanent. Any filters you create will be added to the Filters section of your settings, which can be undone at anytime. Filters are completely private and nobody will ever know if you’ve filtered them out from your summaries.

2) Radically clean your Twitter follow list using iunfollow or more selectively with socialbro. This is a tip from @boichot. Check out our recent Summify Spotlight with him for more tips and tools that will improve your Twitter work-flow.
 

Like a story? Let contributors know. Nothing says “thank-you” better than sharing.

1) Share, Retweet, and Like stories – sharing content that you really like with the world is the best way to show the original author or person who shared it that it’s valued. This will likely lead them to share similar types of content that you will also enjoy. Social signals such as the number of shares, likes, and retweets are a major part of how Summify populates your summaries, so spread the love and share what you like, so that other’s can enjoy it too!

2) Automatically share your summaries to Twitter and Facebook – this is an easy way to share your summaries with your followers each day. To try it out, go to your Sharing settings and select which network you’d like to share to under “Promote.” There are also options for customizing your auto-share message and excluding mentions for contributors.

Note: You can also automatically post your summaries to a Facebook Page, LinkedIn, Instapaper, Read it Later, or Readability using ifttt – a fantastic third party service!

3) After reading your summary, line-up your favorite stories to be shared throughout the day with Buffer. Check out this popular post on how to pair Buffer with Summify – it will change your 2012 social media life – How To Be Awesome On Social Media In 20 Minutes A Day.

Along with the tips above, there’s one more simple thing that will help you improve your summaries.

Summify is designed to handle massive amounts of incoming content and your summaries will tend to get better as you connect more accounts. Haven’t done so already? Give it a try and experience the difference.

Note: you can connect more than one account for each of Twitter, Facebook and Google Reader.

Are you using any of the above methods to enhance your summaries? Maybe you have a tip or two of your own. Share what’s working for you in the comments below.

How To Be Awesome On Social Media In 20 Minutes A Day

This is a guest post by Leo Widrich, co-founder of Buffer. More about him at the bottom of this post.

As sharing is predicted to absolutely explode in the coming 2012 year, many smart people have predicted a “Shareapocalypse”. Or to speak with the words of Nova Spivack, who says:

“In the Sharepocalypse hundreds (if not thousands) of online friends share content with us across various social networks, culminating in massive information overload.”

So how can we best battle this information overload out there? With a few awesome tools, I believe it can be done. A lot of great apps have emerged to organize, consume and share your content much more efficiently than before.

Here are my top pointers for you to make the most of Social Media in just 20 minutes a day:
 

5 minutes: Find the best content from your Social Networks

If you really don’t want to spend any more than 5 minutes per day to get the best content from around the web, Summify is your top tool. It pulls in all the content from your Twitter, Facebook and Google Reader stream. It then passes it through their smart algorithm and comes up with the best stories based on your reading habits.

Through this, you will always be kept up to date and get your daily dose of news straight to your inbox. With the new “on demand” stories button, you can even choose to get another summary of news, if the one you received isn’t quite right for you.

Timing: Personally I love doing this early in the morning, just when I get up.


 

5 minutes: Share the best content more effectively on Twitter and Facebook

Now, the worst thing that could happen, is if I were to take 5 minutes to read my great Summify summary, and then blast all the top stories out to my followers, 5 at once and flood my stream. If you still want to keep your day productive, spending as little time as possible, there are a lot of smart ways to make sharing easier for yourself.

What I like to do once I have received my social summary, is to drop those awesome articles into my Buffer. Buffer will then go ahead and post them for me at the best times to Facebook or Twitter, well spaced out over the day, and my followers will receive the updates, one at a time, easy to digest.

Timing: Filling up my Buffer with Summify stories happens early in the morning too, just after I finish reading my summary.


 

10 minutes: Engage, comment, like, retweet and reply

The last 10 minutes, which I normally spend in the evening, after a lot of my content has been posted and got responses, I spend engaging with my followers. It is often hard to do this in a focused way, as engaging normally happens very impulsively.

So here are a few things that I do to stay focused and get more out of my time engaging with friends and followers:

  • • Reply individually to your new followers, by looking at their bio and finding something you really appreciate about what they do.
  • • Pick out 3 Facebook stories, like them and comment with a sign of appreciation.
  • • Answer a question someone asked in your Twitter stream, or try pointing them to someone who could possibly help.
  • • Browse your stream or Twitter lists and add whatever you find interesting as retweets into your Buffer. The Twitter.com integration of Buffer makes this super easy.

Timing: I normally do this in the late afternoon, early evening. It is a great task to relax and normally a lot of fun.


 

Your results

If you try out this technique by just spending 20 minutes a day, you will be amazed, by how much can achieve. Doing this, has helped me increase my click rate on Tweets tremendously. Being focused when you engage also has helped me to grow my network a lot faster than I had anticipated.

Combining Summify and Buffer, will give you a Social Media power combination of sharing and finding the best content you can possibly find – in the least amount of time spent.

To track your progress, simply take a peak at your Buffer analytics. It will show you how many clicks, retweets and the reach your posts have gotten. And especially if you are swapping to Buffer to share Summify stories from now onwards, I am sure you will see a jump in mentions, replies and retweets.

Personally, after I have been a lot more focused and a lot more positive with my commenting, retweeting and replying, I saw lots of improvement on both my follower count and click rate.

Over to you now. Do you think trying this 20 minute technique for 1 week could make a difference to your Social Media results?

 
About the Author:

Leo Widrich is co-founder of Buffer, keeping the community alive and buzzing by blogging fabulous Twitter tips on the Buffer blog. He loves writing and football and he’s a super helpful guy, so do say hello! You can catch him on Twitter at @LeoWid.

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